It's an all-woman-driven Dakar 2024 Astara campaign as the Spanish mobility company is set to field two entries in the treacherous desert race this coming January 5 to 19, 2024. Set to drive the Astara 02 Concept, Laia Sanz and Patricia Pita will have co-drivers Maurizio Gerini and Paolo Boggioni, respectively, to guide them through the 12 stages crossing the Saudi Arabian desert. Astara, for those who do not know yet, is the distributor of Peugeot and GAC in the Philippines. It also operates in

Chery Auto Philippines is dead set on expanding its lineup of electrified vehicles. The Chinese carmaker announced in a September 2023 press statement that a sample batch of its electric vehicles (EV) is coming to the Philippines soon. “Following Chery’s launch of its hybrid models in the country, Chery eyes to incorporate green power to its upcoming model offerings to provide its Filipino customers more energy-saving and sustainable vehicles,” the company said. Chery Auto Philippines also said

Jetour Philippines is set to liven up the Cebu Auto Show as it brings its vehicle lineup to the automotive event. The Cebu Auto Show takes place from September 14 to 17 and is an event with multiple car-related activities available, including vehicle displays and more. The auto show is being held at the IC3 Convention Center with it running from 10:00 AM to 9:00 PM. Those interested will be happy to know that Jetour Philippines is set to offer an immersive automotive experience for all attendees

This year’s auto industry rigodon has new participants. Astara Philippines, the multinational mobility distributor that handles the local operations of Peugeot and GAC Motor, announced in an August 2023 press statement that it has appointed two well-renowned executives in key leadership positions. Timmy Naval-de Leon, who was formerly head of corporate communications of the Ayala Corporation’s automotive arm AC Motors for nine years, is now Astara Phiippines’ new marketing director. Naval-de Leo

Customer and after-sales servicing is a hot topic, especially among Chinese brands trying to build a solid and reliable reputation with Filipino car buyers. In response, Jetour Auto Philippines strives to elevate the standards of its dealer network’s customer handling and technical proficiency. The Chinese brand held its first Aftersales Skills Competition for the Metro Manila and Luzon Chapter from August 24 to 25, 2023. Also Read: Jetour Philippines celebrates 100 days in the local market, set

Electrification has taken over the Philippines in many ways. There are battery-electric vehicles that offer near-silent, zero-emission mobility, along with truly stunning performance. And for those who don’t want to join the electric revolution quite yet, there are the mild hybrids. These pertain to cars with regular internal combustion engines that have small battery packs to assist with vehicle functions. Unlike a full hybrid, a mild hybrid cannot operate on purely electric power alone. Chery