The 2024 Mitsubishi Triton is now out in the open. The all-new Strada replacement has impressed truck fans with its “Beast Mode” design ethos, new platform and engine, and modern amenities and features. The all-new Triton’s more muscular and imposing stance makes a statement from the get-go. And the interior is as modern and classy as you can get for a pickup. Also Read: Tougher, Bigger, More Powerful: All-new 2024 Mitsubishi Triton Launches in Thailand Mitsubishi has even developed a new suspen

Did you ever wonder how automakers select the names of their cars? We also wondered the same, especially with the influx of Chinese models with odd naming conventions. Typically, the marketing, design, and communications team chooses a car's name to develop a potential name. They consider the vehicle’s looks and the target audience for the car. There is a pattern to how brands name their vehicles per region; European brands often go with letter and number combinations, such as in the case of BMW

Remember the saying, “So close that you can almost taste it”? That seems to be the case with Isuzu Philippines Corporation (IPC), which is aiming to have at least 50 dealerships nationwide by the end of 2023. The Japanese carmaker announced in a June 2023 press statement that construction of its 49th dealer, Isuzu Valenzuela, has kicked off. “As part of our ‘Road to 50’ program we continue to expand our reach to more cities in the provinces and now in the Metro,” said IPC president Tetsuya Fujit

Mitsubishi gives you a first official look at the 2024 Mitsubishi Strada in its concept form at the Bangkok motor show with the XRT Concept car. The concept car revealed at the show is still heavily dressed in camouflage. However, it hints at what to expect from the next-generation pickup truck. “The all-new Triton (Strada in the Philippine market) is going through final touch-ups in preparation for its release, as we have performed rigorous endurance tests around the world while also incorporat

Toyota Motor Philippines has increased the price of the Toyota Corolla Cross, and Toyota Hilux for 2023. This marks the second time Toyota has increased the pricing of the Hilux since their recent spec upgrade in August 2022. Why the price increase? The Toyota Hilux now gets local data communication modules (LDCM) connected to the car’s electronic control unit that lets the vehicle send data like fuel level, warnings, and kilometer readings to the brand’s local and regional servers. All variants

Three pickup truck models compete fiercely to get the throne of being the best pickup truck internationally – the Toyota Hilux, Nissan Navara, and Ford Ranger Raptor. Those three are their respective brand's frontline off-road monster trucks as they come with impeccable strength and road power. But just like any other vehicle model, they also have the differences that make them stand out from the rest. Let us dig deeper into their powertrain attributes to see which among them is the toughest on