The Toyota Innova has a long and storied history in the Philippine market, being a crowd favorite since its introduction nearly 20 years ago. It became one of the stalwarts of the Asian Utility Vehicle segment for its versatility and exceptional ability to meet the needs of the Filipino family. Now, however, the Innova is considered a multi-purpose vehicle (MPV) and has carved a niche of its own, with very few rivals being able to match its success and renown in the segment. That said, we briefl

Even though the next-generation Toyota Innova has yet to debut in the Philippines, our neighbor Indonesia will start exporting the multi-purpose vehicle (MPV) in 2023. Our colleagues at WapCar Malaysia reported that PT Toyota Motor Manufacturing Indonesia (TMMIN) has sent out its first batch of the all-new Innova Zenix Hybrid. The completely built units will go to countries in Asia, Africa, Latin America, and the Middle East. TMMIN aims to export more than 8,000 units of the all-new Innova in 20

At some point or another, during your elementary and high school days, there was one student who always got a big chunk of the achievement awards. In a similar vein (albeit in the Philippine auto industry setting), that student is Toyota Motor Philippines. According to information gleaned from the Chamber of Automotive Manufacturers of the Philippines (CAMPI), which is the largest automotive group in the country, Toyota once again dominated in 2022 by having eight of the top 10 models and nine o

The all-new Toyota Innova (also called the “Innova Hycross” and "Innova Zenix") is slated for launch sometime in November 2022 and everyone is scrambling to get all the juicy details. Our last update was a teaser photo that Toyota Indonesia posted on Facebook. With a little help from Photoshop, we were able to bring to light exterior details like the hexagonal front grill and the aggressive lower bumper openings. But reporters from Indonesian outlet Kompas were able to capture a fairly large Toy

Just like the super-villainous and shape-shifting "Mystique", of the X-Men movie- fame series who can mimic the appearance and voice of any person at will, the Toyota Rush, in a classic sense does too, although only in terms of aliases, as the said car goes by any other name too. The fact is, in Japan, this car goes by the name of Daihatsu Terios during its flagship run there way back in 1997, then a couple of years flash by before it adopted the name Teruna, then onwards to Bego, then moving on

Toyota Innova is a capable multi-purpose vehicle. Because of its enormous abilities, the Innova is often mistaken for a sport utility vehicle. In the Philippines, the Innova is a very popular model fit for families and businesses because of its generous space capacity. It is very seldom to encounter a Filipino who doesn’t know what Toyota Innova looks like, as this model is everywhere in the country. For several years since its launch, the Innova has always been on the top list of best-selling c