Mitsubishi Motors Corporation is looking into putting up a new model assembly line in the Philippines, depending on government incentives. “They want to get into, probably, a new model assembly that they have not disclosed yet,” said Senior Trade Representative Dita Angara-Mathay in a February 17, 2023 report in the Philippine Daily Inquirer. “So, that’s really contingent on our CARS Program,” she added. Angara-Mathay was referring to the Comprehensive Automotive Resurgence Strategy (CARS) Progr

The first-generation Nissan Livina was part of the initial Asian Utility Vehicle (AUV) boom in the country in the mid-2000s. It joined the likes of the Toyota Innova, Mitsubishi Adventure, and other vehicles that filled that niche. However, this first iteration didn’t last long. It was removed from the brand’s local lineup in the early 2010s, with its rivals advancing to a newer generation with better technology. Fast forward to 2023, and the Nissan Livina has returned with its second generation

It’s the New Year and if you’re eyeing the all-new Honda BR-V multi-purpose vehicle, then you’re in luck. Honda Cars Philippines Inc. (HCPI) said it is offering low monthly payments for the base model BR-V S with the 6-speed manual gearbox. The company said you can bring one home and pay just ₱20,150 a month over 60 months with a 20-percent downpayment. Meanwhile, potential buyers can also buy a BR-V for an all-in downpayment of as low as ₱40,000. Those who want a smaller car can go for the Hond

The Honda Civic RS is renowned in the Philippines for providing turbocharged performance with a refined and sporty flavor. However, the Malaysian market now has a second Civic RS model that adds lower emissions and improved fuel economy to the mix. Honda Cars Malaysia debuted on Nov. 15, 2022 its newest flagship Civic, the RS e:HEV. As the name suggests, the new model is a hybrid that ditches the turbocharged 1.5-liter, twin-cam, 16-valve inline-4 gasoline engine of the standard RS. Instead, it

The first time the Nissan Grand Livina entered the Philippine market in 2008, it was a three-row hatchback based on the Nissan Tiida platform. It was ahead of its time in many ways, as it offered car-like handling and seating for seven. Typical of what crossovers provide today. As head of the marketing team of Nissan Motor Philippines, Inc (NMPI) at that time, I was tasked to find ways to slot such a strange vehicle concept into the MPV-crazy consciousness of Filipino car buyers. The 2008 Nissan

For almost 19 years since its first release, Toyota Vios has always been a top-selling subcompact sedan car. Sought after in the automotive market for its impressive features for a friendly price. Toyota Motors has made Vios flexible and affordable, making it a top choice among car buyers who considers both functionality and affordability. From Php 681,000 up to as much as Php 1,035,000, Filipinos have a lot to choose from the wide selection of variants that fit their needs and wants. Toyota’s f