At the recent Chery Technology Day in Wuhu, the Chinese car company explained its global strategy as it ramps up its export business. The nearly two-hour-long set of presentations was so detailed and exhaustive that you'd imagine you were sitting in a board presentation or a marketing sign-off meeting. But it made sense to show it to the 600 or so Chery-brand users and media in attendance. It was a captive audience if ever there was one. El Plan One key observation we made was how Chery seems to

Following our scoop yesterday on reservations for the all-new 2024 Toyota Wigo, Toyota Motor Philippines (TMP) has announced its official launch date. The carmaker said in a July 2023 press statement that the next-generation subcompact hatchback will make its Philippine debut on July 14, 2023 at the TriNoma Activity Center in Quezon City, with the mall display lasting until July 16. Meanwhile, retail sales will start on July 17, 2023, with reservations being officially accepted starting July 7,

Whether Feb. 14, 2023 is Valentine’s Day or “just Tuesday” for you, a brand-new Toyota might brighten your spirits during this season of love. Toyota Motor Philippines (TMP) announced in a February 2023 press statement that it is offering various promos from Feb. 4 to 28, 2023. As before, these include: Pay Low – 15-percent all-in downpayment, 60 months amortization, includes free one-year insurance, three-year LTO registration and no chattel mortgage Pay Light – 50-percent all-in downpayment, 6

For a good chunk of the late-2000s until the mid-2010s, the safety features of the Philippine market entry-level multipurpose vehicle (MPV) were pretty much spartan. There was little more beyond front windshield wipers, headlights, brake discs for the front wheels, brake drums for the rear wheels, a parking brake with a handle, an anti-lock braking system and a driver’s side airbag. Fancier variants got things like electronic brakeforce distribution, foglights, a front passenger airbag, and a re

The Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), announces the opening of the 8th Philippine International Motor Show (PIMS) early today. This year’s much-anticipated PIMS is returning after a four-year hiatus that was brought on by the pandemic. With the theme “Mobility + Humanity: Innovating for the Common Good”, the 8th PIMS showcases the motoring industry’s latest innovations that will provide safer, more efficient, and sustainable mobility to the people. “To say the

Let's get it straight. There is no word to describe what Toyota Innova highlights other than 'affordability'. It is this MPV's edge among its competitors in the class and its charm to practical Filipinos. Everything that this vehicle offers comes down and is related to affordability. That is why it is still the best-selling in its category and one of the best-selling models in the country. But what entails its affordability? Every Filipino has a soft spot for affordable stuff, and to be honest,