Mitsubishi Motors Philippines Corporation (MMPC) officially introduces a new variant of the Mitsubishi Xpander Cross designed for the outdoors and weekend family adventure. The new Mitsubishi Xpander Cross Outdoor Edition is designed to elevate family adventures and much more, as it caters to the adventurous spirits of modern families, accommodating both husband and wife behind the wheel, and promising a truly unique driving and weekend outdoors experience. What makes it unique? As a limited edi

The Philippine government is receptive to extending a program that provides billions of pesos in incentives to carmakers that produce vehicles locally. Mitsubishi Motors Corporation president and CEO Takao Kato said he met President Ferdinand Marcos Jr. recently and discussed extending the Comprehensive Automotive Resurgence Strategy (CARS) Program. “I think that the President is very positive,” he told reporters at the sidelines of Mitsubishi Motors Philippines Corporation’s (MMPC) 60th-anniver

At some point or another, during your elementary and high school days, there was one student who always got a big chunk of the achievement awards. In a similar vein (albeit in the Philippine auto industry setting), that student is Toyota Motor Philippines. According to information gleaned from the Chamber of Automotive Manufacturers of the Philippines (CAMPI), which is the largest automotive group in the country, Toyota once again dominated in 2022 by having eight of the top 10 models and nine o

Honda Cars Philippines Inc. (HCPI) is banking heavily on the all-new Honda BR-V to deliver a four-fold increase in market share in 2023. The carmaker announced in a Nov. 21, 2022 press conference following the launch of the BR-V that it is looking to capture 20 percent of the small sport-utility vehicle (SUV) segment next year. “The current market share for the BR-V, we have five percent of the small SUV segment,” said HCPI general manager for sales Louie Soriano. “Remember, we were the first on

They say don't buy a Honda because you'll waste your money on parts and maintenance. Buy a Mitsubishi or Toyota instead. While this is quite logical as some Honda clients would agree, Honda has made a workaround to keep their clients, and to attract potential ones as well, with a new PMS scheme that is more competitive than other manufacturers like Toyota or Mitsubishi. These two brands actually ask their clients to come in for their cars' PMS about 4 times a year. And if you drive long distance

When people say that the modern automotive popularity lies in crossover vehicles, I believe them and I understand why as I prefer crossovers too. Not because the hype is in crossovers, but I prefer it over other car types because of its versatility. It gives you the comfortability of a sedan with the functionalities of an SUV. It comes with more space than the sedan without having the responsibility to maneuver a massive regular-size sport utility vehicle. It just compensates for what you need o