This year’s auto industry rigodon has new participants. Astara Philippines, the multinational mobility distributor that handles the local operations of Peugeot and GAC Motor, announced in an August 2023 press statement that it has appointed two well-renowned executives in key leadership positions. Timmy Naval-de Leon, who was formerly head of corporate communications of the Ayala Corporation’s automotive arm AC Motors for nine years, is now Astara Phiippines’ new marketing director. Naval-de Leo

The 2023 Honda BR-V has proven to be a hit for Honda Philippines as the Japanese automaker has announced that its 7-seater SUV has reached over 5,000 units sold, claiming the top spot on its sales chart. The stellar sales figures highlight the nameplate’s exceptional qualities that have resonated with customers - its distinct SUV appeal that’s confident and classy, comfortable and versatile interior, powerful and fuel-efficient engine, advanced features, and safety. So, what makes the 2023 Honda

As the United States of America celebrates its Independence Day, so does a new Chevrolet crossover become free from the shrouds of mystery. The Covenant Car Company, Inc. (TCCCI), which is the official importer and distributor of Chevrolet in the Philippines, officially launched the all-new 2024 Chevrolet Trax on July 4, 2023. “The Philippines is the first country in Southeast Asia to launch the 2024 Trax, and we are proud to include this new generation crossover in our local lineup of exciting

Honda Cars Philippines Inc. (HCPI) has finally spoken about whether or not it will bring in the Honda WR-V. The WR-V is the smallest crossover that the carmaker produces for the ASEAN region and goes right up against the Toyota Raize. For now, the WR-V isn’t a priority for the Philippine market, partly because there is no left-hand-drive version available yet. “The true reason is that we are monitoring Philippine customers’ true needs,” said HCPI assistant vice president Misa Abe at the sideline

The Toyota Raize crossover is facing off once again with its biggest rival, the Honda WR-V – this time in Thailand. Honda Cars unveiled its smallest crossover on March 2023, days before the Bangkok International Motor Show. Two variants are available, the SV and the RS. This comes after the WR-V made its global debut in Indonesia on November 2022. Sleek styling The WR-V for the Thai market is no different from the Indonesian model. Matte-black cladding is kept to a minimum, mostly for the bottom

We, motoring journalists, have all had our fun exploring the all-new 2023 Honda BR-V, but now it’s your turn! Honda Cars Philippines Inc. (HCPI) announced in a November 2022 press statement that it would hold mall exhibitions of the BR-V from Nov. 24 to 30, 2022. These locations include: SM Center Urdaneta Central (Nov. 24-27) Robinsons Ilocos (Nov. 24-27) SM City Clark (Nov. 24-27) SM City Batangas (Nov. 24-27) SM City Naga (Nov. 24-27) SM City Cebu (Nov. 24-27) SM City Davao (Nov. 24-27) Alaba