Isuzu Philippines Corporation (IPC) recently concluded the 18th edition of its Isuzu Service Skills Olympics (ISSO) in its assembly plant in Laguna. The annual event puts representatives of the brand’s nationwide dealership network against one another in competition to showcase their technical competency and service knowledge of Isuzu vehicles. A total of 29 teams from different dealerships nationwide participated in the competition. Each team comprises a Service Advisor, Parts Staff, and two Se

Did you ever wonder how automakers select the names of their cars? We also wondered the same, especially with the influx of Chinese models with odd naming conventions. Typically, the marketing, design, and communications team chooses a car's name to develop a potential name. They consider the vehicle’s looks and the target audience for the car. There is a pattern to how brands name their vehicles per region; European brands often go with letter and number combinations, such as in the case of BMW

Mitsubishi Motors Corporation has announced that by 2030, it will be selling mainly Hybrid, Plug-in, and Battery Electric Vehicles. According to its Fiscal Year 2023-2025 Mid-Term Business Plan published in March 2023, the Japanese automaker has said that from 2025 onwards, it will start selling a diverse lineup of ICE and EV-powered models. From 2030 onwards, EVs will form the majority of its portfolio. It has also identified electrification as one of its core technologies in its vision to repo

Mitsubishi Motors Philippines Corporation (MMPC) celebrated its 60th anniversary in the country with a ceremony at its plant in Santa Rosa, Laguna. Mitsubishi Motors Corporation president and CEO Takao Kato also flew in to attend the event, expressing his gratitude to the Philippine government, MMPC employees and the brand’s 70 suppliers and 25 dealer groups for all the support extended to the company. “I’m very happy to celebrate MMPC’s 60th anniversary as well as witness its strong performance

If you thought that Toyota's Innovative International Multi-purpose Vehicle (IMV) ladder frame platform was dead with the introduction of the unibody 2023 Toyota Innova last month, think again. To celebrate the 60th anniversary of Toyota operations in Thailand, which is now known as the "Pickup Capital of the World," Toyota unveiled a prototype of a multipurpose pickup truck under the name “IMV-0 Concept" and an electrified rendition of its Hilux range, the Hilux Revo BEV Concept. IMV-O Concept

More and more local carmakers are jumping onto the smartphone-integration bandwagon after Ford Philippines recently unveiled its FordPass app. This time, Toyota Motor Philippines (TMP) announced in a November 2022 press statement that it is rolling out its myTOYOTA Connect app, initially for the GL Grandia, Grandia Tourer, and Super Grandia variants of the Toyota Hiace van. The app lets Toyota owners instantly get information on their vehicles, such as driving information, trip summaries, and ma