At the recent Chery Technology Day in Wuhu, the Chinese car company explained its global strategy as it ramps up its export business. The nearly two-hour-long set of presentations was so detailed and exhaustive that you'd imagine you were sitting in a board presentation or a marketing sign-off meeting. But it made sense to show it to the 600 or so Chery-brand users and media in attendance. It was a captive audience if ever there was one. El Plan One key observation we made was how Chery seems to

Chery Auto Philippines is ready for the 2023 Philippine Electric Vehicle Summit (PEVS) on Oct. 19 to 21, 2023 at the SMX Convention Center in Pasay City. The Chinese automaker announced in a press statement that it will preview three new energy vehicles at the event. This comes after the company brought in two electric vehicles (EV) and one plug-in hybrid electric vehicle (PHEV) on September 2023. It showcases the brand’s push for a cleaner and greener future as the Philippine market shifts to o

Peugeot Philippines has something special from September 15 to 17, 2023, as the French automaker is having a test drive event where customers can try out their favorite Peugeot vehicles. Three dealer locations participate in the brand’s first wave of customer test drive events: PEUGEOT Alabang (Ayala Town Center), Peugeot Quezon Avenue, and Peugeot Pasig. All three dealer locations will feature a variety of Peugeot vehicles at the test drive weekend event and offer enticing deals to customers lo

When print, radio, and television were the only sources of information, this was how a person, a brand, or even a whole country was brought down. The relentless negative narratives pushed by agenda-driven personalities would ensure that all mass media was fed with the storylines crafted to shape public opinion for or against a target. In today’s age of social media, the same is true but on a magnified scale. News and information travel faster. More opinions are heard by a larger audience than ev

The 2024 Toyota Wigo recently made its debut in the Philippine market. It brings with it a new body design, a new chassis, a familiar engine, and a new transmission. It retains its 1.0-liter 3-cylinder engine but has done away with its 4-speed automatic and has replaced it with a continuously variable transmission, increasing its fuel efficiency. However, it has kept a special feature from the older model that new and old drivers will appreciate, adding another layer of safety to the small hatch

In terms of sales, there is no denying that the number one car company in the Philippines is Toyota Motor Corporation, as it continuously sweeps the market with its reliable and highly impressive vehicle models. They are always on top of the game, regardless of the fact that they have numerous car models to offer to be the best-selling car company in the country, more than any of its competitors have. And one of the most popular car models ever is the sedan Toyota Corolla, which has gained sever