At the recent Chery Technology Day in Wuhu, the Chinese car company explained its global strategy as it ramps up its export business. The nearly two-hour-long set of presentations was so detailed and exhaustive that you'd imagine you were sitting in a board presentation or a marketing sign-off meeting. But it made sense to show it to the 600 or so Chery-brand users and media in attendance. It was a captive audience if ever there was one. El Plan One key observation we made was how Chery seems to

Chery Auto Philippines is dead set on expanding its lineup of electrified vehicles. The Chinese carmaker announced in a September 2023 press statement that a sample batch of its electric vehicles (EV) is coming to the Philippines soon. “Following Chery’s launch of its hybrid models in the country, Chery eyes to incorporate green power to its upcoming model offerings to provide its Filipino customers more energy-saving and sustainable vehicles,” the company said. Chery Auto Philippines also said

Mitsubishi Motors Philippines Corporation (MMPC) has made it easier for hardworking Filipino seafarers to get their hands on a brand-new car with its latest business alliance. The Japanese automaker has partnered with MarCoPay Inc., where both parties will match their services to strongly encourage loan approvals and vehicle purchases for Filipino seafarers to improve their living standards. Aside from this, both brands will collaborate to create more exclusive promotions and services that can o

Hybrid vehicles have slowly begun to become popular in the Philippine market. Automakers are increasingly releasing these kinds of cars, hoping to capitalize on the growing demand. Recent additions to the Philippine market include the likes of the Toyota Corolla Hybrid, Toyota Corolla Cross Hybrid, Haval H6 and the Haval Jolion. Meanwhile, the likes of the Geely Okavango and the recently launched Suzuki Ertiga Hybrid are classified as "mild" hybrid vehicles. But just how do mild hybrids work? Wh

One of the unique selling propositions sales agents will harp about the Mitsubishi Xpander/Xpander Cross is its electronic parking brake. The feature takes over the regular pull-type parking brake with a handle, particularly for the Xpander GLS and the upcoming 2023 Mitsubishi Xpander Cross variants. The aforementioned Xpander varaints also get a hill-hold function with the Electric Parking Brake, which makes sure that the unit stays stationary while the electronic parking brake is in the proces

(Images from Toyota PH) The Toyota Rush was released in 2018 as an answer to the Mitsubishi Xpander. At the time, I thought the Xpander, which was a replacement to the Adventure, was an answer to the Innova and later on the Avanza, as Mitsubishi has been missing in the MPV segment. Of course, right now, there is the Honda B-RV, the Isuzu Ertiga. When the Rush came out, it looked like a cross between the Fortuner and an Innova. Or if two Fortuners have a baby, then it is the Rush. (But have you s