Nissan Philippines commits to a stronger 2023; hints introduction of Nissan 400Z

Nissan Philippines recently celebrated its achievements for 2022 with members of the media with its thanksgiving event.

While the night was filled with fun and activities, Nissan also laid out a few of its plans for the future, hinting at more exciting products and services for 2023.

Celebrating the achievements of 2022

Nissan President Juan Manuel Hoyos started the festivities by highlighting the brand's significant milestones in 2022 while thanking the media for their immense contributions to its growth in the country.

Nissan also celebrated its milestones for 2022 which included the following launches: 

• The Blue Switch initiative 
• e-POWER technology
• The Nissan Kicks e-POWER
• The Nissan Livina
• The Nissan Navara Calibre-X
• The updated Nissan Urvan
• The updated Nissan LEAF
• The Nissan Assist app

Hoyos also made a special announcement during the event that the Nissan LEAF would be getting a price reduction due to the newly released Executive Order No. 12 on the temporary modification of tariff rates on imported electric vehicles in the Philippines. 

However, Hoyos did not mention specific dates for the price drop. We assume that it will happen soon and make the Nissan LEAF more affordable, with an estimated price of around ₱2.5 million. 

What to expect from Nissan in 2023

Hoyos also previewed what the media and car buyers expect from the brand for 2023.

The media and the public can expect a showcase of "speed, excitement, and performance" with Nissan's upcoming launches this year.

It could mean that the brand is set to launch the Nissan 400Z very soon.

"We understand that 2022 was a difficult time for the entire industry. Faced with this challenge, Nissan did dare to do what others didn't by pivoting and shifting its priorities, Hoyos explained.

"We turned to further building the brand by conquering new segments and improving the customer experience through digitization. We also focused on strengthening our electrification strategy by expanding our Blue Switch ecosystem with our new partners and by bringing in e-POWER technology that offers Filipinos a glimpse of sustainable mobility," he added. 

Are you excited for Nissan Philippines to launch the 400z soon?