Remember the saying, “So close that you can almost taste it”? That seems to be the case with Isuzu Philippines Corporation (IPC), which is aiming to have at least 50 dealerships nationwide by the end of 2023. The Japanese carmaker announced in a June 2023 press statement that construction of its 49th dealer, Isuzu Valenzuela, has kicked off. “As part of our ‘Road to 50’ program we continue to expand our reach to more cities in the provinces and now in the Metro,” said IPC president Tetsuya Fujit

The Mazda CX-60 won’t be the only luxury crossover to take on European brands in the Philippines. Mazda Philippines president and CEO Steven Tan announced at the CX-60 launch on June 9, 2023 that the larger CX-90 will be in the country within the year. “The reason why we pre-launched it in the market today, number one, because the development team is here,” he said at a press conference. “Number two, the answer is very soon,” Tan replied, when asked about an exact timeframe for the launch. RWD c

The Isuzu mu-X has been in the Philippines for quite some time now since it initially launched in 2021. Fast forward to 2023, and Isuzu Philippines has given its famous 7-seater turbo diesel SUV a minor update with changes to its exterior equipment. Interestingly, the updated mu-X arrived in the Philippines before its pickup truck brother, the Isuzu D-MAX (Specs | News), which recently got a facelift in Thailand. What are the updates? The 2023 Isuzu mu-X remains the same in its shape and exterio

With diesel prices projected to go up by about PHP 4.00 per liter next week and once again breach the Php 70-mark, you wonder how SUVs and pickups with CRDI turbocharged diesel engines can be a sustainable choice. Even with skyrocketing fuel prices, Isuzu maintains that its two best-sellers, the D-MAX, and the mu-X, have fuel economy on their side. In a recent fuel efficiency run supervised by the Automobile Association Philippines (AAP), Isuzu sent off a D-MAX 3.0L 4x2 LS-A AT and a mu-X 3.0L 4

The Isuzu mu-X is the “perfect SUV,” according to its manufacturer. It has the safest and most technologically advanced platform in the market. The mu-X has an Advanced Driver Assist System with passive and safety features to let you efficiently drive the large vehicle. Currently priced at Php 1.595 million for the RZ4E 4x2 LS AT, all the way up to Php 2.460 million for the top-of-the-line 3.0 4x4 LS-E AT, the mu-X has created a following and reputation that can already rival the Toyota Fortuner

I have been wondering how do people disregard something? What is the gauge to know if someone or something is not worthy to be a part of a certain list or is not worthy to be picked? Who decides the criteria? What or whose standards are we meeting? The same thinking goes into my mind when I saw a differently-looking SUV on the road – the Isuzu mu-X. It looks like the mu-X differs from the rest of its competitors in the sense that it stands out. Its Japanese manufacturer isn’t afraid to introduce