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Isuzu Philippines Northern Mindanao celebrates 7th anniversary with 3-day truck expo

VJ Bacungan · Oct 3, 2022 10:22 AM

From left: VIP Guest – Melin Young; Cagayan De Oro City Councilor – Atty. Ed Cabanlas; NMADI Director – Dr. Jerome Young; IPC Sales Assistant Division Head – Robert Carlos; IPC Sales Assistant Division Head – Yoshiki Kato; Misamis Oriental Vice Governor Jeremy Pelaez; NMADI Chairman and President – Betty Cobonpue; IPC President – Noboru Murakami; NMADI Director – Celeste Cua; VIP Guest – Benedict Kua; NMADI Legal Counsel – Atty. Lina Ferrer; NMADI Treasurer – Kenneth Cobonpue

From left: VIP Guest – Melin Young; Cagayan De Oro City Councilor – Atty. Ed Cabanlas;
NMADI Director – Dr. Jerome Young; IPC Sales Assistant Division Head – Robert Carlos; IPC
Sales Assistant Division Head – Yoshiki Kato; Misamis Oriental Vice Governor Jeremy Pelaez;
NMADI Chairman and President – Betty Cobonpue; IPC President – Noboru Murakami;
NMADI Director – Celeste Cua; VIP Guest – Benedict Kua; NMADI Legal Counsel – Atty. Lina
Ferrer; NMADI Treasurer – Kenneth Cobonpue

The Northern Mindanao dealer of Isuzu Philippines Corporation (IPC) celebrated its seven years of operation with a three-day truck expo.

The company said in a press statement that the North-Min Auto Dealership, Inc. (NMADI) kicked off its anniversary celebration at its Isuzu Cagayan de Oro City showroom on Sept. 22, 2022.

NMADI's branches in Butuan, Dipolog, and Pagadian also held mini-expos in their showrooms.

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IPC's light-duty and heavy-duty trucks, along with the Isuzu Traviz light commercial vehicle, were exhibited together with modernized, Isuzu-based, public-utility vehicles and the Japanese firm's Powertrain Marine Engine.

Isuzu commercial vehicles on display at NMADI

NMADI held an exhibit of the company's lineup of commercial vehicles to commemorate its 7th anniversary at its Isuzu Cagayan de Oro dealership

NMADI also introduced Isuzu Vehicle Health Report and Fleet Plus Program, an exclusive aftersales support system to help businesses reduce vehicle maintenance costs. Customers who reserved units at the expo also got merchandise.

"We don't only provide durable and reliable trucks complete with extensive aftersales support and fleet program to customers," said IPC president Noboru Murakami. "More importantly, we provide business and transport solutions, which help build the nation's economy."

NMADI also celebrated its anniversary by conducting a feeding program at the Barangay Dahilayan Day Care Center in Bukidnon. It likewise donated supplies like chairs and tables for the students.

NMADI started operations over four decades ago under its flagship company, Cebu Southern Motors, Inc.

Are you excited about the next Isuzu truck expo?

VJ Bacungan

Senior Writer

An award-winning multimedia journalist, editor, and host for online and TV who has written in-depth stories on road safety and the Philippine elections. Outside of the media, VJ is an accomplished motorsports champion, English teacher, and dancer.

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